Maya Ghorbani: Googoosh’s Granddaughter, 22-Year-Old HEST Model & Rising Fashion Star

The Digital Age and a Model’s Brand

In the modern modeling landscape, a strong digital presence is no longer optional; it is a crucial component of a model’s brand and career. Social media platforms like Instagram, TikTok, and others have transformed the way models are discovered, marketed, and interact with their audience. Maya Ghorbani, like many contemporary models, likely utilizes these platforms to build her personal brand and connect with her followers.

Through social media, models can curate their image, showcase their work, share behind-the-scenes glimpses of their lives, and engage directly with their fans. This allows them to build a following that extends beyond the traditional fashion media and provides them with a direct channel to communicate with potential clients and collaborators. Models are increasingly becoming influencers, leveraging their online platforms to promote brands, share their personal style, and advocate for causes they believe in.

Maya’s social media presence would be a key tool in showcasing her portfolio, announcing her collaborations, and building a personal connection with her audience. It allows her to reach a wider demographic and to control the narrative around her career. In an industry that is constantly evolving, a strong digital brand is essential for staying relevant and maximizing opportunities.

May 3, 2025 | 9:13 pm