Pictures from the public screening of “Ablaq” with the presence of Elnaz Shakerdoost and Bahram Radan
If this is a paid event, you might be able to offer your friends or associates a guest pass or discount, so ask about that. The guest pass or discount might give those you invite an incentive to come, and your invitees will appreciate the offer. If this is your own screening, think of the different ways you can reach your target audience. One approach is to set up your screening on services like Eventbrite where attendees need to sign up and pay in advance. Then, you can direct your promotion to get prospective attendees to RSVP there, although they might still pay in other ways, such as through PayPal, a credit card, or at the door.