Negin Mirsalehi: From Fashion Enthusiast to Global Entrepreneur and Founder of Giso

Transition from Traditional Career to Fashion Blogging

Initial Career Aspirations

Initially, Negin aimed for a corporate career, leveraging her MBA to secure a stable job. However, her creative spirit and love for fashion motivated her to explore the world of social media and blogging.

The Birth of a Fashion Influencer

In 2013, Negin launched her fashion blog and Instagram account, quickly gaining recognition for her unique style, authentic personality, and high-quality content. Her ability to mix high fashion with streetwear and her eye for detail made her stand out among other fashion bloggers.

Rise to Fame

Within her first year, Negin became one of the most influential fashion bloggers in the Netherlands and gradually gained international recognition. Her authentic approach and stylish aesthetic earned her collaborations with global fashion and beauty brands, making her a household name in digital fashion.

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October 6, 2025 | 7:11 pm